A World of Seven Generations
Shifting from Profit to Happiness
Imagine sitting in a cozy café on a cool morning. The smell of coffee fills the air. Outside, an elderly man readsthe newspaper, teens laugh loudly, a businessman talks on the phone, and children play near their parents. Today, seven generations are living side by side. It was something never seen before. This shift is reshaping our economy and society in major ways.
Technology creates gaps between age groups, many older people still use cash and read newspapers, while younger generations have grown up with smartphones and digital tools. Governments are under pressure to make a reform on social welfare system following the rise of aging popoulation. Meanwhile, younger generations are flexing their muscles to be flexible in the face of volatile economy and .
In response, the idea of a ‘Happy Economy’ is growing — one that values well-being over pure profit. This means better work-life balance, age-friendly cities, and sustainable growth. Examples include four-day workweeks, “workation” options, and urban designs that suit all ages.
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